Yesterday, Flipkart announced a ‘save card’ feature which was variously discussed as similar to Amazon’s 1-click feature. This article is […]
In a previous article Selecting the right shipping partner, we discussed the parameters on which you should evaluate your shipping […]
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In Converting Visitor into Buyer on an Online Store – Part 1, we talked about factors that convert a visitor […]
In Should online stores target Tier 2/3 cities? – Part 1, we analyzed the demographics of Tier 2/3 cities and […]
In Should online stores target Tier 2/3 cities? – Part 1, we analyzed the demographics of Tier 2/3 cities and […]
We explore this question “Should online stores target Tier 2/3 cities?” by first trying to understand the demographics of what […]
When we asked our interview panelists “How important it is to have a mobile app for your store?”, it was […]
An online retail business consists of many components, each of which must be continually fine-tuned and optimized to ensure long […]
