Mobile Store Convenience of Shopping from Mobile Phones

By |April 23rd, 2013|

According to recent stats, Mobile internet traffic surpassed desktop internet usage in India in May, 2012. This certainly suggests that next set of users of e-commerce will be mobile users as nowadays a smartphone can be purchased from as low as Rs. 3000

Flipkart’s 1-click checkout – hip or hype?

By |November 7th, 2012|

Yesterday, Flipkart announced a ‘save card’ feature which was variously discussed as similar to Amazon’s 1-click feature. This article is […]

An overview of Search Engine Optimization (SEO)

By |October 30th, 2012|

In our previous article on Internet Marketing Strategies that work in Online Retail, we talked about SEO being a key […]

Company Feature:

By |October 23rd, 2012|

In our series on Company Feature, today we are showcasing Kobster is the new kid on the block and […]

Managing Shipping Costs for an Online Business

By |October 21st, 2012|

In a previous article Selecting the right shipping partner, we discussed the parameters on which you should evaluate your shipping […]

Social Media Sites’ Role in Providing Business Intelligence

By |October 17th, 2012|


For businesses, good information ultimately transcends to making money. This is because business strategies are based on intelligence gathered from […]

Customer Perspective – Buying a stroller online

By |October 13th, 2012|

Customer Perspective is a new series we are starting today. We plan to talk to typical customers and get them […]

Leveraging Facebook for your online business – Part 3

By |October 10th, 2012|

In part-1, we discussed the importance of F-Commerce and what can be done with it. In part-2, we discussed how […]

Selling Products That Require Touch And Feel

By |October 8th, 2012|

Shopping is not just buying things you need or want. It’s a complete experience often compared to Zen: visiting different […]

Leveraging Facebook for your online Business – Part 2

By |October 5th, 2012|

In part-1, we discussed the importance of F-Commerce and what can be done with it. In this article, we discuss […]

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