Flipkart’s 1-click checkout – hip or hype?
Yesterday, Flipkart announced a ‘save card’ feature which was variously discussed as similar to Amazon’s 1-click feature. This article is […]
An overview of Search Engine Optimization (SEO)
In our previous article on Internet Marketing Strategies that work in Online Retail, we talked about SEO being a key […]
Company Feature: Kobster.com
In our series on Company Feature, today we are showcasing Kobster.com. Kobster is the new kid on the block and […]
Managing Shipping Costs for an Online Business
In a previous article Selecting the right shipping partner, we discussed the parameters on which you should evaluate your shipping […]
Social Media Sites’ Role in Providing Business Intelligence
For businesses, good information ultimately transcends to making money. This is because business strategies are based on intelligence gathered from […]
Customer Perspective – Buying a stroller online
Customer Perspective is a new series we are starting today. We plan to talk to typical customers and get them […]
Leveraging Facebook for your online business – Part 3
In part-1, we discussed the importance of F-Commerce and what can be done with it. In part-2, we discussed how […]
Selling Products That Require Touch And Feel
Shopping is not just buying things you need or want. It’s a complete experience often compared to Zen: visiting different […]
Leveraging Facebook for your online Business – Part 2
In part-1, we discussed the importance of F-Commerce and what can be done with it. In this article, we discuss […]