Women Shoppers Online – Part 2
In this two-part series, we are focusing on women online shoppers. In Part 1, we presented some data to show […]
Women Shoppers Online – Part 1
Image: freedigitalphotos.net
In this two-part series, we will focus on women online shoppers. Percentage of women in online shoppers is increasing […]
Selling exclusive products online – Part 2
Image: freedigitalphotos.net
In Part 1, we discussed why selling an exclusive product line is a good idea, and what makes an […]
Selling exclusive products online – Part 1
Image: freedigitalphotos.net
In the global jungle called online retail, you need to stand out to get the desired visibility (and sales). […]
Selecting Marketplace over Branded Store – Smart or Silly?
Whether you are an established offline retailer planning to go online or a startup wanting to begin with online presence, […]
Should online stores target Tier 2/3 cities? – Part 3
In Should online stores target Tier 2/3 cities? – Part 1, we analyzed the demographics of Tier 2/3 cities and […]
Should online stores target Tier 2/3 cities? – Part 2
In Should online stores target Tier 2/3 cities? – Part 1, we analyzed the demographics of Tier 2/3 cities and […]
Social Commerce – social media strategy for online stores
Commerce is defined as the activity of buying and selling. A few years back e-commerce became the buzz word. By […]